What is it? As brands go, this Parisian skincare range, run by a brother-and-sister team, is all about serums, and has a great many of them, each dedicated to a different and specific skincare concern. The one shown here is No.2, for mattifying and repairing (£64); the latest addition to the range is Summer, a serum designed to counteract the stresses of the coming season (sunshine, heat, pollution, dryness)which costs £106. Serious stuff.
How new is it? Just launched in Selfridges.