What is it? Meaning 'to rejuvenate' in French, this brand aims to change the way that growing older is perceived, believing that age brings elegance, sophistication, wisdom and greater confidence and should be embraced and enjoyed.
So far, there are only four products in the line; a moisture serum, a lip serum, a shampoo and conditioner. It has been developed by a scientist with over 40 years experience in the cosmetics industry and aims to help you maintain your natural beauty. Prices from £12 for the lip serum, rajeunir.co.uk.