What is it and what's the USP? It's a very interesting range of colour cosmetics created by Susan Chyi (whose created the fab cosmetics brand Jelly Pong Pong 10 years ago), that are infused with wrinkle-busting ingredients. Susan says "Makeup that you apply and leave on your skin for hours at a time should have outstanding skincare performance." As such all the products in the tightly-edited range are packed with high doses of clinically-tested biopeptides to help the skin at cellular level.
Hero product? The Luminous High Coverage Foundation (£23, sosusan.com) and the Moisturising Soft Focus Peptide Foundation SPF15 (£23). Both are serum-based foundation that not only cover flaws and imperfections but also contain peptides, amino acids and antioxidants to help reduce signs of fatigue and ageing.
How new is it? It launched in 2013.
I’d try... All of it. A lovely range of multi-tasking cosmetics that help regenerate the skin and solve skin dilemmas such as premature ageing and hyper-pigmentation while also giving great coverage and colour.